Get ready for an unforgettable experience as Sony Alpha Day brings you excitement, exclusive prizes to the value of R70 000, and unbeatable deals to kick off your Black Friday shopping! 

This is your chance to walk away with incredible Sony gear, mystery giveaways, and a 2 night luxury safari adventure for one lucky winner! 

We’ll also have  the infamous Truck Norris Food Truck on site at both our Cape Town and Bellville stores – so pop in for a free burger on us! 

How It Works

On the day there will be two key opportunities for you to win BIG! 

• Sony Alpha Hour - Mystery Prizes  (11:00 – 12:00) 
• Luxury Safari Getaway 

To keep you on your toes you will only have ONE hour to purchase your favourite Sony digital imaging products to be selected for a mystery prize! 

Key Rules:

• One draw per customer
• No peeking! 
• Photos: Winners will be photographed with their prize and tagged @sonyalphasa on Instagram

There’s never been a better time to upgrade your gear, with the chance to win an exclusive 2-night safari experience at Tintswalo Waterberg from 06-08 December, valued at R45 000! 

This luxurious getaway will be hosted by Karolina Noree, a renowned wildlife photographer and guide. You’ll have the chance to test the latest Sony gear, capture stunning wildlife, and enjoy a luxury experience like no other.

Purchase one of the following Sony products on 01 November and you will be automatically entered to win this phenomenal prize ahead of the holiday season. 

Qualifying Products:

• Sony FE 300mm f/2.8 GM OSS Lens 
• Sony A9III Mirrorless Camera Body
• Sony A7R V Mirrorless Camera Body

Terms & Conditions:

• Eligibility: Only purchases made on 1 November 2024 at participating stores qualify.
• Notification: Winners will be informed via email 
• Transport: Winners cover their own travel to/from Tintswalo Waterberg.
• Non-transferable: Prize cannot be exchanged for cash or other products.
• Publicity: Winners consent to promotional use of their images.

Good luck!